Krowne Metal Corp: 35% conversion boost with 3D configurator
From static images to interactive 3D — Krowne transformed their product showcase and saw immediate results.
The Challenge
Krowne Metal Corp, a leading manufacturer of bar sinks, faucets, and metal fixtures for the hospitality industry, faced a common problem: customers couldn't visualize how their custom configurations would look. Static 2D images failed to convey the quality and craftsmanship of Krowne's products. The result? Long sales cycles, frequent returns, and lost deals.
The Solution
Krowne implemented Power Product's 3D configurator across their product catalog. Customers now customize sink dimensions, faucet styles, finish options, and mounting configurations — all in real-time 3D. Conditional logic ensures only valid combinations are offered, eliminating specification errors.
The Results
Within 3 months of deployment, Krowne saw dramatic improvements. Conversions increased 35% as customers could finally see exactly what they were buying. Returns dropped 40% because expectations matched reality. The sales cycle shortened from 5 days to 1 day — clients made decisions on the spot.
Key Takeaway
“Power Product transformed our product showcase. We went from static images to fully interactive 3D configurators in under a week. Conversions jumped 35%.” — Kyle Forman, CEO, Krowne Metal Corp